Dr. Maria Petrescu is an Assistant Professor of Marketing at Embry-Riddle Aeronautical University. She obtained her Ph.D. in Business Administration and Marketing from Florida Atlantic University and an MBA from Nova Southeastern University. She also has graduate studies in public management and European affairs from Ecole Nationale d’Administration in Paris, France. Her main research areas include technology and marketing, AI and digital marketing. Dr. Petrescu has published articles in journals such as Psychology & Marketing, the Journal of Marketing Management, Public Management Review, Journal of Marketing Communications, Journal of Product and Brand Management, the Journal of Promotion Management, the Journal of Retailing and Consumer Services, the Journal of Marketing Analytics and the Journal of Internet Commerce. She is also co-editor of the Journal of Marketing Analytics and member of the editorial board of Young Consumers. Her professional background includes years of experience in journalism and public relations, as well as public management, at an international level in Europe and the United States.